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What Does “Responsive” Mean?

Web designers can choose from a number of different methods to provide mobile visitors with an optimal viewing experience from any device. The most common approach used today is the ‘classic’ Responsive Web Design (RWD) approach. It’s also possible to choose other approaches, like adaptive design, or RESS (Responsive Web Design with Server Side Components).…
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4 Mobile SEO Tips You Should Follow in 2017

It’s no big secret that Google has placed a much stronger emphasis on mobile in the last couple of years which all came to a head with the well-documented ‘mobilegeddon’ in April 2015. Fast forward to November of the same year and Google caused a further stir when they released a full version of their…
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Google Slow Tag and Why Website Performance Matters

We’ve written a couple of times already about how important website performance is. To recap: People. Hate. Slow. If your site doesn’t load quickly, your nearest competitor’s site probably will. That’s a lost opportunity and worse, a lost customer. The second reason has to do with search results. Google has two search ranking algorithms that…
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Google Slow Tag and Why Website Performance Matters

We’ve written a couple of times already about how important website performance is. To recap: People. Hate. Slow. If your site doesn’t load quickly, your nearest competitor’s site probably will. That’s a lost opportunity and worse, a lost customer. The second reason has to do with search results. Google has two search ranking algorithms that…
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How marketers can seize the mobile moment

If you think responsive Web design meets your customer's needs, you better think again (and think fast). Mobile users are on the move and want answers quickly. Treating mobility like an extension of your Web presence won’t cut it. Marketers and advertisers shudder when they think about the great consumer rush to mobile. With a…
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